Spiritune
Technology Partner
Case Study
Thoughtful has enabled Spiritune to thrive and grow without needing a full-time engineering team since 2020.
The Partnership
Spiritune is a successful, revenue-driven startup that helps the users of its mobile app improve their mood using AI. Thoughtful has had the honor of serving Spiritune as a trusted technology partner since 2020. By helping them to transition from self-hosted solutions to strategic, managed SaaS providers, we’ve enabled them to stay nimble and avoid the need for a full time engineering team.
Key Accomplishments
- Moved the payment system to RevenueCat to solve payment issues caused by Apple’s in-app payment system
- Improved the user experience and reduced the frequency of bugs and errors by migrating to modern backend systems such as Docker, Render, AWS S3, and TypeScript and eliminating technical debt
- Enabled the team to quickly manage the website for marketing and promotional purposes by moving it to Webflow, reducing the dependency on engineers
- Provided the team with full admin capabilities by leveraging Retool, further reducing the reliance of engineers
- Migrated them from Hubspot to ActiveCampaign in order to save thousands of dollars per year
- Set up Segment and Mixpanel to track usage and help them understand their users more quantitatively
- Built the Android app in 6 months using React Native
Thoughtful is able to evaluate and present a variety of solutions and collaboratively work with us.-Jamie Pabst, Founder, Spiritune